Sports Marketing Manager - Iberia

Experteer Overview

You’ll manage end-to-end event planning, logistics, and budgets, reporting results to inform future programs. This role offers hands-on impact in a fast-paced, sport-focused environment with a clear link to Skechers’ performance and community initiatives.

• Coordinate day-to-day sports marketing activities for Skechers Performance in Iberia, ensuring timely and within-budget delivery of events, activations, and community initiatives
• Serve as central liaison across departments (creative, trade marketing, media, social, legal/contracts, field) for smooth execution
• Plan and execute end-to-end sports marketing events and activations across Running, Football, Basketball, Padel, Golf, including logistics, timelines, and deliverables
• Manage events and coordinate sports marketing agencies and external partners to achieve execution excellence
• Collaborate with Athlete Specialty Manager to support athlete-led activations with operational efficiency and consistency
• Prepare and deliver marketing tools and trainings for retailers, partners, and internal teams as required
• Track and report marketing budget, KPIs, event performance, and share learnings via event recaps, coverage reports, and analyses
• Handle ad hoc tasks and projects with a hands-on, solution-oriented approach

• Bachelor’s degree in Marketing or related field; High School diploma with strong advantage in BSc in Marketing, Business or Sports Marketing
• 3–5 years in sports or performance marketing with emphasis on event execution and operational coordination
• Fluency in English and Spanish; Portuguese a strong advantage
• Proven experience planning and executing events and activations in a marketing setting; broader brand or trade marketing exposure is a plus
• Strong project management and organizational skills; experience coordinating cross-functional programs
• Ability to work in a fast-paced environment and travel, including weekends
• Excellent interpersonal skills and existing network within sports communities, agencies, or retail partners is a plus

•