Product Marketing Manager
Gameloft Barcelona
Experteer Overview
As Product Marketing Manager for Disney Speedstorm, you will shape the game’s yearly marketing plan and drive campaigns that boost player engagement, retention, and growth. You will partner with the Marketing Director, internal teams, Disney stakeholders, and external partners to align initiatives with the game’s strategy and brand.You’ll develop data-driven concepts, oversee promotional assets, and coordinate cross‑functional activities to maximize impact. This role offers the opportunity to influence a high-profile IP and shape marketing strategy in a fast-paced, collaborative environment.
Compensaciones / Beneficios- Shape the long-term brand strategy for Disney Speedstorm with the Marketing Director
- Plan and execute marketing activations aligned with KPIs
- Develop creative campaigns supported by data and performance insights
- Oversee creation of promotional assets (trailers, screenshots, web assets, store materials)
- Coordinate with Disney marketing teams to support activities
- Identify and develop promotional opportunities with external partners
- Collaborate with development teams to leverage marketing opportunities inside and outside the game
- Analyze campaign performance and provide postmortem insights and recommendations
- Collaborate with Community, ASO, UA, Press, and Market Insights teams to maximize impact
- 3+ years in consumer marketing, preferably in gaming, entertainment, or online products
- Strong passion for video games across platforms
- Experience launching and supporting products or campaigns
- Excellent English communication and copywriting
- Strong analytical mindset to interpret KPIs and performance data
- Creative thinker with ability to develop innovative marketing initiatives
- Strong organizational skills and ability to work autonomously
- Excellent collaboration and stakeholder management abilities
- Permanent contract
- 25 vacation days per year
- Private medical health insurance
- Flexible work from home hybrid model
- Birthday day off
- Merit based salary progression system
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