Content & Campaign Specialist (XL Domain: ABM, Brand & Growth)

apartmentFactorial placeBarcelona business_center36.000 € - 43.000 €/año calendar_month3/5/26

Hello!

At Factorial, we know it’s not technology that transforms businesses, it's people. We’re looking for passionate, driven professionals to help our clients achieve real, lasting change.

We’re currently looking for a Content & Campaign Specialist who will play a key role in supporting the execution of ABM strategies for large, strategic accounts. This role sits at the intersection of Demand Generation, Brand, and local markets, helping translate business and industry insights into impactful campaigns and content — while maintaining Factorial’s tone of voice.

Your Mission & Responsibilities:

Content Creation for Campaigns

Create and adapt high-quality content for multi-channel campaigns (LinkedIn, email, landing pages, ads), ensuring consistency, clarity, and impact. You will tailor messaging and assets based on account segmentation, industry, and context to increase relevance and engagement.

You will also contribute to sales enablement materials (e.g. product decks, ad hoc content) when needed.

ABM Campaign Execution

Support the execution of ABM campaigns targeting strategic accounts. You will work closely with the ABM Manager to bring campaigns to life, ensuring speed, quality, and alignment with business goals.

Industry Understanding & Messaging

Develop a strong understanding of industry-specific pains and translate them into relevant, compelling narratives for enterprise audiences.

Cross-functional Collaboration

Work closely with Sales, Brand, and local teams to ensure content and campaigns are aligned, relevant, and impactful across all touchpoints.

Campaign Coordination & Project Ownership

Take ownership of campaign-related workflows: briefs, timelines, stakeholder coordination, and delivery. Ensure projects move forward efficiently without the need for constant follow-up.

What We Are Looking For (Requirements):

Strategic Thinking

Ability to understand business context and industry challenges, and translate them into impactful content and campaigns.

Strong Writing & Tone of Voice

You can craft clear, compelling content tailored to different audiences and industries, while maintaining consistency with Factorial’s tone of voice and brand guidelines.

High Ownership & Proactivity

You take initiative, move projects forward independently, and proactively engage stakeholders without waiting for direction.

Project Management Mindset

Strong organizational skills. Ability to manage multiple initiatives, set up processes, and ensure timely delivery.

Tools & Tech

Experience with tools such as HubSpot, Figma, and CMS platforms like Dato (or similar). Comfortable working with marketing and content tools.

Growth & Execution Focus

You are comfortable working in fast-paced environments where speed and iteration matter.

Languages:

Fluent in English and Spanish. Additional languages (Italian, French, German, or Portuguese) are a plus.

Why you’ll love this role:

You’ll join a team working on a new and fast-growing domain within Factorial, with a lot of room for creativity and experimentation.

You’ll have the opportunity to build things from scratch, own content initiatives end-to-end, and directly impact how we approach enterprise audiences.

This role offers strong exposure to strategy, cross-functional collaboration, and real business impact, making it a great opportunity for professional growth.

Perks of being part of our team

We care about people and we also offer a lot of benefits for employees:

High growth, multicultural and friendly environment
Language classes with Yolk Academy
Breakfast in the office and organic fruit
Nora discounts
Pet Friendly

About Us

Factorial is an all-in-one HR Software fast-growing company founded in 2016. Our mission is to help SMEs automate HR workflows, centralize people data and make better business decisions. Currently, serves thousands of customers in over 60 countries all over the world and across industries, it has built a super diverse and multicultural team of over +1000 people in Barcelona, Brazil, Mexico, offices.

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