Senior Digital Marketing & Operations Manager EMEA
Johnson u0026 Johnson Madrid
Experteer Overview
Senior Digital Marketing u0026amp; Operations Manager EMEA for MedTech’s Mentor leads a coordinated omnichannel strategy across priority markets. You align global priorities with local activation, turning strategies into actionable plans and accelerating execution.You’ll lead Product Managers across geographies to localize initiatives, act as the central coordinator with partners, and optimize performance with scalable processes. This role shapes regional digital experiences and cross-channel campaigns to drive growth and patient outcomes.
A strong collaboration culture and global-to-local impact define this opportunity.
Compensaciones / Beneficios- Define and lead EMEA digital strategy and omnichannel engagement aligned with global strategy
- Integrate digital capabilities into brand and portfolio for effective execution
- Establish KPIs and analytics frameworks for digital initiatives
- Drive adoption of emerging technologies and personalization
- Translate EMEA and global priorities into clear execution plans
- Ensure fast and effective localization through Product Managers in each geography
- Coordinate content centralization with local customization
- Design and implement integrated marketing plans across CRM, digital, field, and media channels
- Define and activate customer journeys (healthcare professionals and patients)
- Lead/work with a team of Product Managers
- Coordinate agencies and budget utilization
- Bachelor's degree
- 7 years of experience in marketing, digital marketing, or related roles in healthcare/aesthetics/regulated industries
- Strong multichannel/omnichannel marketing execution
- Experience leading regional or multi-country projects
- Strong project management and planning skills
- Experience with performance tracking and analytics
- Ability to translate strategy into actionable execution plans
- Strong communication and partner alignment skills
- annual bonus with target % of pay
- vacation days
- parential leave (minimum 12 weeks)
- bereavement leave
- caregiver leave
- well-being reimbursement/health programs
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