EMEA CRM Senior Manager - PageGroup SSC, hibrido

EMEA CRM Senior Manager - PageGroup SSC

Were looking for a dynamic motivated professional to take on CRM Challenges in an international and multicultural environment. As a Senior CRM Manager/Head of for EMEA you will be responsible for planning, developing, implementing, and maintaining a multi-channel CRM marketing strategy across 20 countries.

A key part of this role is leading and developing a team of CRM professionals, ensuring strong collaboration, clear prioritization, and high quality execution. Team management and people development are central to the success of this position.

This is a great opportunity to be an integral part of our growth strategy at PageGroup. The role reports into the Channel Marketing Director for EMEA and is part of the Global Channel Marketing Organization. This position has also a dotted line to the Group CRM Director as part of the expert team in charge of the Global CRM strategy for the company.

Campaign Management: Lead the creation, development, and execution of multi channel CRM campaigns across EMEA using Salesforce Marketing Cloud, ensuring high quality delivery tailored to each market.

Project Leadership: Strategically design, plan, and orchestrate CRM initiatives across 20+ countries, coordinating closely with other marketing channels and local teams to ensure alignment and impact.

Stakeholder Management: Partner with local Marketing teams and cross functional peers (Digital, Content, Studio, etc.) to drive seamless campaign implementation. Collaborate with Global CRM teams to support the rollout of global CRM tools, frameworks, and lifecycle strategies.

Segmentation Targeting: Define and build audience segments, leveraging CRM and marketing tools to deliver relevant, personalized, and scalable campaigns.

Multi-channel coordination: Oversee the production and delivery of campaign assets (copy, visuals, templates), ensuring consistency, quality, and timely execution across all channels.

Analysis of Campaign KPIs: Analyse campaign KPIs, produce actionable insights, and present results and recommendations to key stakeholders to continuously optimize CRM performance.

PageGroup SSC

CRM strategy platform proficiency: Proven track record of delivering strong CRM performance, with deep expertise in CRM platforms (ideally Salesforce Marketing Cloud) and in driving revenue through automation, personalization, segmentation, and CRM best practices.

Data-Driven Approach: Strong analytical capabilities with the ability to translate data insights into impactful strategic actions. Highly skilled in designing, executing, and interpreting A/B tests to optimize CRM performance.

Communication Collaboration: Strong communication skills with a proven ability to collaborate, guide stakeholders, and align teams through impactful influence. Clear, concise communicator who naturally operates as a team player.

Change Leaderhsip: Proven capacity to navigate ambiguity, adapt quickly to shifting priorities, and drive progress with a constructive, problem solving approach.

Operational Excellence: Demonstrated ability to effectively plan, prioritize, and coordinate complex task flows, ensuring operational clarity and timely delivery across CRM programs.

People leadership: Demonstrated ability to manage and develop a multicultural team of 4-6 CRM professionals, spanning both stakeholder facing campaign roles and technical CRM experts. Strong focus on performance, collaboration, and capability building.

At the heart of PageGroups business are the thousands of peoples lives we change, the outstanding service we provide to our clients and candidates and the exciting opportunities within our offices all over the world. Were proud to set the standard in the recruitment profession - our specialist service with a personal touch is how we change lives for people through creating opportunity to reach potential.

PageGroup was established in the UK in 1976. Were now a FTSE 250 organization with operations in 36 countries, providing recruitment services and career opportunities at a local regional and global level.

In Barcelona, our Shared Services Centre regroups positions to support our operations in Europe and globally.

A vibrant and dynamic international workplace located in Barcelona

Salesforce Marketing Cloud,